News & Insights

It’s our job to know what your customers want. We’ll provide you with the information you need on the latest home trends, new fireplace technology and actionable market intelligence, so you can build smarter, stronger and more profitably.

Fireplaces remain one of the top-requested features in new homes, but expectations have evolved. Homebuyers today want designs that are both functional and emotionally resonant – warming the space and the experience. Current trends include:

• Built-in, seamless looks that integrate beautifully into any architectural style.
• Smart control technology, allowing homeowners to adjust flame, light, and heat settings from anywhere using Wi-Fi or mobile apps.
• Fireplaces in primary suites, creating a sense of everyday luxury in bedrooms and ensuites.
• Guest suite fireplaces that make visitors feel welcome and pampered.
• Wellness room installations, where flame and warmth become part of a calming, restorative environment.

Read the full story on the fireplace features homebuyers are looking for and sign up for HHT ProAdvantage Trade Program to get insights delivered straight to your inbox.

Newest products:

• SimpliFire Triton linear electric fireplace – designed for limitless possibilities
• SimpliFire Allusion Edge linear electric fireplace – a cozy fire feel with a modern edge
• SimpliFire Scion linear electric fireplace – sleek and seamless
• Heat & Glo SupremeX gas fireplace insert – the best flames for the best price, period
• Majestic Ruby Platinum gas fireplace insert – efficiency and ease, without the high price tag